Rate Limits

The Snapchat Marketing API implements rate limits to ensure infrastructure stability.

Rate limits are implemented both at App and Token level, the App is able to support an overall average volume of 20 requests/second, individual Access tokens issued by the App can make requests at an average of 10 requests/second.

429 Error Code

If you reach the rate limit, you will start receiving an HTTP 429 Too Many Requests response.

In a scenario where your application regularly generates HTTP 429 Too Many Requests responses, you need to lower the rate at which your App is sending requests to the API.