Delivery Status

The delivery status provides details of an entity's status given delivery within the Snap ad platform.

Attributes

Entity	Status	Description
Common	PENDING	Default
	VALID	Entity is valid for delivery
	INVALID_NOT_ACTIVE	Entity status isn’t active
	INVALID_NOT_EFFECTIVE_ACTIVE	Entity has a valid state and is active, but a parent entity has something wrong with it and is preventing this entity becoming active
	INVALID_START_TIME	Start time is after the present time
	INVALID_END_TIME	End time is before the present time
	INVALID_EFFECTIVE_START_TIME	Effective start time is after the present time
	INVALID_EFFECTIVE_END_TIME	Effective end time is before now
	INVALID_EFFECTIVE_DELETED	Entity is effectively deleted, often due to parent
	INVALID_EFFECTIVE_INVALID	Entity is effectively invalid, often due to parent
	INVALID_START_TIME_AFTER_END_TIME	Effective start time is after effective end time
Organization	NOT_ACTIVE_ORGANIZATION	Organization state isn’t active
	NOT_ENTERPRISE_ORGANIZATION	Organization type isn’t enterprise
Ad Account	TEST_AD_ACCOUNT	Ad account is test account
	INVALID_REMAINING_AD_ACCOUNT_BUDGET	Remaining ad account budget is less or equal to 0
	INVALID_AD_ACCOUNT_LIFETIME_SPEND_CAP	Ad account has invalid lifetime spend cap
	INVALID_OVER_BUDGET_AD_ACCOUNT_FINALIZED_LIFETIME_SPEND	Ad account finalized lifetime spend exceeds lifetime spend cap
	INVALID_OVER_BUDGET_AD_ACCOUNT_REALTIME_LIFETIME_SPEND	Ad account realtime lifetime spend exceeds lifetime spend cap
Campaign	INVALID_CAMPAIGN_LIFETIME_SPEND_CAP	Campaign has invalid lifetime spend cap
	INVALID_OVER_BUDGET_CAMPAIGN_FINALIZED_LIFETIME_SPEND	Campaign finalized lifetime spend exceeds lifetime spend cap
	INVALID_OVER_BUDGET_CAMPAIGN_REALTIME_LIFETIME_SPEND	Campaign realtime lifetime spend exceeds lifetime spend cap
	INVALID_OVER_BUDGET_CAMPAIGN_DAILY_SPEND	Campaign daily spend exceeds daily spend cap
	NO_VALID_AD_SQUAD	Campaign has no valid ad squad
	INVALID_RF_FOR_RESERVED_BUY	Reach frequency is invalid for reserved buy
	INVALID_UNKNOWN_FORECAST_ERROR	Unknown error from forecast
	INVALID_CAMPAIGN_HAS_NO_ACTIVE_AD_SQUAD	Campaign has no active ad squad
	INVALID_TEST_ACCOUNT	Test account is invalid
Ad Squad	INVALID_TARGETING_REACH_STATUS	AdSquad targeting reach status is invalid
	INVALID_PENDING_TARGETING_REACH_STATUS	AdSquad targeting reach status is pending
	INVALID_AD_SQUAD_HAS_NO_ACTIVE_ADS	AdSquad doesn’t have any active ad
	INVALID_AD_SQUAD_WIREOBJECT	Failed to convert ad squad entity to wire object
	INVALID_INTERNAL_PLACEMENT	AdSquad has invalid internal placement v2 and non-empty ads
	INVALID_AD_SQUAD_HAS_UNSUPPORTED_AD_TYPE	AdSquad has unsupported ad type
	INVALID_UNSUPPORTED_AD_SQUAD_TYPE	AdSquad has an unsupported type
	INVALID_AD_SQUAD_LIFETIME_SPEND_CAP	Ad squad has invalid lifetime spend cap
	INVALID_OVER_BUDGET_AD_SQUAD_FINALIZED_LIFETIME_SPEND	Ad squad finalized lifetime spend exceeds lifetime spend cap
	INVALID_OVER_BUDGET_AD_SQUAD_REALTIME_LIFETIME_SPEND	Ad squad realtime lifetime spend exceeds lifetime spend cap
	INVALID_AD_SQUAD_DAILY_SPEND_CAP	Ad squad has invalid daily spend cap
	INVALID_OVER_BUDGET_AD_SQUAD_DAILY_SPEND	Ad squad daily spend exceeds daily spend cap
	INVALID_AD_SQUAD_RESERVED_STATUS_NOT_ACTIVE	Ad Squad reserved_status is non-ACTIVE
	LEARNING PHASE	Ad Squad is in learning phase.
Ad	NOT_APPROVED_AD	Ad has non-approved review status
	INVALID_NOT_APPROVED_REVIEW_STATUS	The Ad has failed Ad review
	INVALID_PENDING_REVIEW_STATUS	Ad review is still pending
	INVALID_DYNAMIC_CONTENT_MARKUP	Creative has invalid dynamic content markup
	INVALID_UNSUPPORTED_AD_TYPE	Ad type isn’t supported
	INVALID_NO_CREATIVE_EFFECTIVE_ACTIVE	Ad has no effectively active Creative
	INVALID_DYNAMIC_FILTER	Dynamic fields in Filter creator in Ads Manager have errors. Eg “Time of Day” or “Day of Week”. Filter Ad will not be published
	INVALID_CREATIVE_PACKAGING_STATUS	Processsing of image/video asset failed
	INVALID_SKOV_REQUIRES_SKAN	SKAN must be enabled on ad set if using SKOverlay