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Purpose of this guide

This guide walks you through the end-to-end creation of an application that allows you to discover and invite Creators to work with Brands. How to set up different types of Ads and how to target a Creators following.

The guide also provides a side by side walkthrough of how to achieve this using Snap Business Manager and Snap Ads Manager.

Ready to build? Choose your workflow to pick the right path.


Architecture Overview

Because "Creator Collaboration" is a capability rather than a single API, your implementation will span two distinct areas of the Snap ecosystem:

Learn how to choose your workflow

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