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Purpose of this guide

This guide walks you through the end-to-end creation of an application that allows you to discover and invite Creators to work with Brands. How to set up different types of Ads and how to target a Creators following.

The guide also provides a side by side walkthrough of how to achieve this using Snap Business Manager and Snap Ads Manager.

Ready to build? Choose your workflow to pick the right path.


Architecture Overview​

Because "Creator Collaboration" is a capability rather than a single API, your implementation will span two distinct areas of the Snap ecosystem:

Learn how to choose your workflow​

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