Delivery Status
The delivery status provides details of an entity's status given delivery within the Snap ad platform.
Attributes
| Entity | Status | Description |
|---|---|---|
| Common | PENDING | Default |
| VALID | Entity is valid for delivery | |
| INVALID_NOT_ACTIVE | Entity status isn’t active | |
| INVALID_NOT_EFFECTIVE_ACTIVE | Entity has a valid state and is active, but a parent entity has something wrong with it and is preventing this entity becoming active | |
| INVALID_START_TIME | Start time is after the present time | |
| INVALID_END_TIME | End time is before the present time | |
| INVALID_EFFECTIVE_START_TIME | Effective start time is after the present time | |
| INVALID_EFFECTIVE_END_TIME | Effective end time is before now | |
| INVALID_EFFECTIVE_DELETED | Entity is effectively deleted, often due to parent | |
| INVALID_EFFECTIVE_INVALID | Entity is effectively invalid, often due to parent | |
| INVALID_START_TIME_AFTER_END_TIME | Effective start time is after effective end time | |
| Organization | NOT_ACTIVE_ORGANIZATION | Organization state isn’t active |
| NOT_ENTERPRISE_ORGANIZATION | Organization type isn’t enterprise | |
| Ad Account | TEST_AD_ACCOUNT | Ad account is test account |
| INVALID_REMAINING_AD_ACCOUNT_BUDGET | Remaining ad account budget is less or equal to 0 | |
| INVALID_AD_ACCOUNT_LIFETIME_SPEND_CAP | Ad account has invalid lifetime spend cap | |
| INVALID_OVER_BUDGET_AD_ACCOUNT_FINALIZED_LIFETIME_SPEND | Ad account finalized lifetime spend exceeds lifetime spend cap | |
| INVALID_OVER_BUDGET_AD_ACCOUNT_REALTIME_LIFETIME_SPEND | Ad account realtime lifetime spend exceeds lifetime spend cap | |
| Campaign | INVALID_CAMPAIGN_LIFETIME_SPEND_CAP | Campaign has invalid lifetime spend cap |
| INVALID_OVER_BUDGET_CAMPAIGN_FINALIZED_LIFETIME_SPEND | Campaign finalized lifetime spend exceeds lifetime spend cap | |
| INVALID_OVER_BUDGET_CAMPAIGN_REALTIME_LIFETIME_SPEND | Campaign realtime lifetime spend exceeds lifetime spend cap | |
| INVALID_OVER_BUDGET_CAMPAIGN_DAILY_SPEND | Campaign daily spend exceeds daily spend cap | |
| NO_VALID_AD_SQUAD | Campaign has no valid ad squad | |
| INVALID_RF_FOR_RESERVED_BUY | Reach frequency is invalid for reserved buy | |
| INVALID_UNKNOWN_FORECAST_ERROR | Unknown error from forecast | |
| INVALID_CAMPAIGN_HAS_NO_ACTIVE_AD_SQUAD | Campaign has no active ad squad | |
| INVALID_TEST_ACCOUNT | Test account is invalid | |
| Ad Squad | INVALID_TARGETING_REACH_STATUS | AdSquad targeting reach status is invalid |
| INVALID_PENDING_TARGETING_REACH_STATUS | AdSquad targeting reach status is pending | |
| INVALID_AD_SQUAD_HAS_NO_ACTIVE_ADS | AdSquad doesn’t have any active ad | |
| INVALID_AD_SQUAD_WIREOBJECT | Failed to convert ad squad entity to wire object | |
| INVALID_INTERNAL_PLACEMENT | AdSquad has invalid internal placement v2 and non-empty ads | |
| INVALID_AD_SQUAD_HAS_UNSUPPORTED_AD_TYPE | AdSquad has unsupported ad type | |
| INVALID_UNSUPPORTED_AD_SQUAD_TYPE | AdSquad has an unsupported type | |
| INVALID_AD_SQUAD_LIFETIME_SPEND_CAP | Ad squad has invalid lifetime spend cap | |
| INVALID_OVER_BUDGET_AD_SQUAD_FINALIZED_LIFETIME_SPEND | Ad squad finalized lifetime spend exceeds lifetime spend cap | |
| INVALID_OVER_BUDGET_AD_SQUAD_REALTIME_LIFETIME_SPEND | Ad squad realtime lifetime spend exceeds lifetime spend cap | |
| INVALID_AD_SQUAD_DAILY_SPEND_CAP | Ad squad has invalid daily spend cap | |
| INVALID_OVER_BUDGET_AD_SQUAD_DAILY_SPEND | Ad squad daily spend exceeds daily spend cap | |
| INVALID_AD_SQUAD_RESERVED_STATUS_NOT_ACTIVE | Ad Squad reserved_status is non-ACTIVE | |
| NOT_DELIVERING_AD_CONTAINS_INVALID_AUDIENCE | One or more audiences in the targeting have been deleted or unshared making the targeting invalid | |
| LEARNING PHASE | Ad Squad is in learning phase. | |
| Ad | NOT_APPROVED_AD | Ad has non-approved review status |
| INVALID_NOT_APPROVED_REVIEW_STATUS | The Ad has failed Ad review | |
| INVALID_PENDING_REVIEW_STATUS | Ad review is still pending | |
| INVALID_DYNAMIC_CONTENT_MARKUP | Creative has invalid dynamic content markup | |
| INVALID_UNSUPPORTED_AD_TYPE | Ad type isn’t supported | |
| INVALID_NO_CREATIVE_EFFECTIVE_ACTIVE | Ad has no effectively active Creative | |
| INVALID_DYNAMIC_FILTER | Dynamic fields in Filter creator in Ads Manager have errors. Eg “Time of Day” or “Day of Week”. Filter Ad will not be published | |
| INVALID_CREATIVE_PACKAGING_STATUS | Processsing of image/video asset failed | |
| INVALID_SKOV_REQUIRES_SKAN | SKAN must be enabled on ad set if using SKOverlay |
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