AR Content For Camera Kit
Through the Camera Kit SDK, you gain the power and capabilities of the Snap AR platform in your app, but please note that you are responsible for creating or acquiring the AR content. This is your opportunity to customize or build the AR content that best matches the interests and goals of your community.
To ensure a successful Camera Kit integration, we recommend incorporating AR as a natural part of your user experience. Establish how AR solves real problems for your users, and design how AR best fits in their user journey within your application. With Camera Kit, you can completely customize the way that AR is surfaced in your app and the key is to develop a thoughtful approach to making AR feel native, useful, and natural to your app.
Video Overview
Lens Creation and Acquisition
Outsource AR Lens Development
Tap into Snap’s existing network of expert AR developers who can help you build AR experiences from the ground up. When working with developers, we recommend approaching them with a long-term AR strategy to set yourself up for success and a continued partnership. You can access top AR developers through Snap’s Creator Marketplace.
Lens Packs
Pre-built, categorized groups of Lenses created by top Snap Lens Network partners available for purchase within the Creator Marketplace. Lens Packs are designed to accelerate your time to market with AR by enabling you to easily purchase high quality Lenses from a range of categories including beauty, professional, utility, and games.
Extend Reach of AR Lenses to Snapchat
In addition to reaching your consumers, we’ve also made it simple for you to take the AR experiences you build for your application and feature them on Snapchat. With Snapchat’s scaled audience of 250 million daily AR users, developers have an incredible opportunity to drive user acquisition and awareness through the Snapchat application with the same AR experiences you’ve built for your own application.
